CARFAX or AutoCheck?

As an Internet Sales Manager I used both major vehicle history reports: CARFAX and AutoCheck®. Both serve a purpose, but in this economic downturn it’s important to save money. That being the case, the best buy is the one that is better known in the auto industry, yet less known by private sellers: AutoCheck®. This is one situation where my position as an industry insider comes in handy.

On Dec 28, 2009 I found these prices online following a price increase by both companies:

  • Multiple Reports
    • AutoCheck® $39.99 – Unlimited
    • CARFAX $44.99 – Maximum of 5 reports

If you choose the single report package you can save 40% by buying your vehicle history report from AutoCheck®. (44.99 – 34.99 = 10 divided by 34.99 x 100 = 40%)

Other Benefits of AutoCheck

Speed is Crucial

As an Internet Sales Manager for a major dealership, we once took in a trade that came up with a clean report when we initially ran the vehicle history. However, a month later when I went to sell the car we ran a new vehicle history report that indicated an accident.

The dealership I worked for had a policy of NOT selling used vehicles that had been in an accident - period!

The result was that I lost a sale, the dealership lost a customer, and the customer was put through a process he was justifiably disappointed over, all because the speed at which the accident appeared on this vehicle history was not as fast as it could have been. A quicker turn around could have saved us all a lot of grief.

This is an example of buyer beware. No vehicle history report will catch every incident and this is another reason to have your own mechanic check out used cars prior to purchase. Want more examples? Below are two investigative journalism reports on the negative aspects of some vehicle history reports:

Shorter U.S. TV station report

Longer Canadian TV report

Speed is crucial, and it’s another reason for purchasing AutoCheck® because they deliver accident information faster. And you get twice as many number of accidents in your report when compared to CARFAX.

And just like CARFAX you get:

  • available information on accidents, odometer rollback, lemon vehicles.
  • a list of the number of previous owners.
  • a buy back program is available.

But unlike CARFAX, AutoCheck® has another benefit, which is something I haven’t used so I can’t recommend it one way or the other:

  • An AutoCheck® Score, which allows you to tell how a vehicle measures up against others of the same make and model at a glance.

Remember that no vehicle history report is perfect and getting any pre-owned vehicle inspected by your mechanic is always a good idea. Of the two, the better buy is AutoCheck®

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L. James Johnson’s new book, HELP! I Gotta Sell My Car NOW! New Rules for Selling Your Vehicle Online! is available for download at BayAreaCarGuy.com.

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The links I provide are often affiliate links that I receive a commission from if you click thru and purchase a product. I appreciate the support as this allows me the resources and time to develop my website (www.BayAreaCarGuy.com) and funds the development of my next book on how to buy a car from a major dealer. See my video explanation at http://bayareacarguy.com/sell-car-online-thanks-for-the-click/.

The 8 Biggest Mistakes – #8

By L. James Johnson · November 20, 2008 · Filed in Used Cars · No Comments »

Buying a used car can be one of the most stressful things that you’ll do this year. Yet, here are specific steps to:

  • make the buying process easier
  • ensure you get more than a good deal
  • find a vehicle that will last you for years to come

I have compiled a list of the most common mistakes my customers have made when buying used cars. Making any one of these mistakes can cost you hundreds – even thousands of dollars more than necessary. Finally, you can get ahead of the learning curve and buy your next car with confidence.

Mistake #1 – Not test driving early in the buying process.

Mistake #2 – Not checking the CARFAX report.

Mistake #3 – Not looking at the vehicle inspection report.

Mistake #4 – Ignoring fuel consumption.

Mistake #5 – Ignoring Certified cars (CPOs) or extended warranties.

Mistake #6 – Don’t comparison shop.

Mistake #7 – Not buying from a reputable dealer.

Mistake #8 – Not following your intuition.

I find it amazing how my customers blurt out their previous car buying experiences – including all the mistakes they have made. Here are a few examples:

STORY #1 – Denzel C. told me that he knew as he was driving the car away  from the seller’s house that he had made a mistake. His intuition was confirmed a short time later when he discovered that the car he just bought had been in a serious accident which damaged the frame. He wished he had not over-ruled his gut feeling. He also told me that from now on he would have his mechanic check out all private sales vehicles that made his short list.

STORY #2 – Ahmed S. told me that didn’t trust his last sales person, but bought the car anyway. It turned out that the sales person wasn’t telling him the whole truth about the car’s history. Ahmed told me that he now listens to his intuition in those situations. He also learned to read the vehicle history report before signing on the dotted line.

Life’s Lessons:

  • research all the factors that concern you
  • test drive early in the process
  • read the vehicle history and vehicle inspection reports
  • ask yourself, “Is this the car for me?”
  • listen to the answer – your intuition
  • if you are really sure – take action
  • always contact me if you have questions

Good luck, and for goodness sake, try to have fun in your car buying experience.

L. James Johnson
Internet Sales Manager
james@BayAreaCarGuy.com
www.BayAreaCarGuy.com

The 8 Biggest Mistakes – #7

By L. James Johnson · November 18, 2008 · Filed in Used Cars · 1 Comment »

Buying a used car can be one of the most stressful things that you’ll do this year. Yet, here are specific steps to:

  • make the buying process easier
  • ensure you get more than a good deal
  • find a vehicle that will last you for years to come

I have compiled a list of the most common mistakes my customers have made when buying used cars. Making any one of these mistakes can cost you hundreds – even thousands of dollars more than necessary. Finally, you can get ahead of the learning curve and buy your next car with confidence.

Mistake #1 – Not test driving early in the buying process.

Mistake #2 – Not checking the CARFAX report.

Mistake #3 – Not looking at the vehicle inspection report.

Mistake #4 – Ignoring fuel consumption.

Mistake #5 – Ignoring Certified cars (CPOs) or extended warranties.

Mistake #6 – Don’t comparison shop.

Mistake #7 – Not buying from a reputable dealer.

I work at Michael Stead’s Hilltop Ford. There are a lot of small used car outlets in our area. It is heartbreaking to hear the nightmare experiences of buying a used car somewhere else.

STORY – An unemployed Brenda walked onto our sales lot one day. She told me a sad story about her last car buying experience: Less than a month after buying her used car from a small used car dealer the transmission broke down. It turns out that she hadn’t checked either the vehicle history report or the vehicle inspection report prior to buying it. Instead, she took the salesperson’s word that the car had been fully checked out.

She soon discovered that it would cost $3,500 to get the car running again. She didn’t have the money. She asked the dealership to fix the car but they refused. Brenda tried to sell the car to get out from under her remaining bank loan. But the dealer hadn’t completed the paperwork to give her a clear title. Without the title she couldn’t sell the vehicle.

Stuck, she let the car sit in its broken-down condition. Because she no longer had reliable transportation to get to her job, she was fired. When she walked onto our sales lot and asked me for help she was out of work and desperate. We went to work to get her help with her non-working vehicle, and did everything possible to get her into another car. Unfortunately, Brenda was not able to get approval on a second car loan, and the last I spoke with her she was going back to the dealer to try and resolve the numerous outstanding issues. It was a sad and unfortunate situation.

INSIDER INFORMATION – Buying from a reputable dealer will help you feel comfortable and safe in your used car purchase.

One reason that I work for a major dealership is because of the high standards and transparent dealings. I will:

  • provide a free vehicle history report
  • show you the vehicle inspection report
  • explain warranties and the Ford Certified Pre-owned vehicle (CPO) program
  • explain the Stead Certified Pre-owned Vehicle Package w/Warranty Wrap
  • help you find information online
  • for convenience you can even complete your credit application online
  • invite you to test drive the same car more than one

There is a reason why I work where I do – and why I sell used car to my friends and neighbors – and they still like me afterwards.

And there is a reason why my friends and neighbors recommend me to their friends – and friends of friends, and so on.

See the next article in this series:

Mistake #8 – Not following your gut instinct.

The 8 Biggest Mistakes – #2

By L. James Johnson · November 4, 2008 · Filed in Used Cars · No Comments »

Buying a used car can be one of the most stressful things that you’ll do this year. Yet, here are specific steps to:

  • make the buying process easier
  • ensure you get more than a good deal
  • find a vehicle that will last you for years to come

 I have compiled a list of the most common mistakes my customers have made when buying used cars. Making any one of these mistakes can cost you hundreds – even thousands of dollars more than necessary. Finally, you can get ahead of the learning curve and buy your next car with confidence.

Mistake #1 – Not test driving early in the buying process.

Mistake #2 – Not checking the vehicle history report.

 Why a vehicle history report? These reports have become indispensable tools for the used car buyer because they provide specific details about the vehicle’s history that every prospective purchaser should know. We use two different brands – CARFAX and AutoCheck. They will tell you:

  • if it was ever in an accident or had a salvaged title
  • if it was damaged by Katrina, Ike, or another natural disaster
  • if it was a lemon buyback
  • if its mileage was falsified by rolling back the odometer (these things happen!)
  • how many owners it has had (a 1-owner vehicle generally has more value)
  • in which city and state the vehicle has been registered, serviced, and sold in

Some People Prefer A Car To Be Local – For example, if a car has spent time on the east coast or in snow country then undercarriage rust may be an issue (sorry, I wrote this in northern CA where snow is not an issue). With a CARFAX or AutoCheck report you can actually monitor where a car has been.

INSIDER INFORMATION – A vehicle history report is a basic, inexpensive tool that every used car buyer should use.

If you are purchasing a car from an individual you may believe you have to buy a report for yourself. However, you can ask the seller to provide a CARFAX report. That’s a good faith gesture to prove that the car has a clean vehicle history.

Any reputable dealer will provide a free vehicle history report on any vehicle in their inventory. If a dealer refuses to show you the vehicle history then run – don’t walk – the the exit. Don’t invest in a vehicle without knowing its history.

See the next article in this series:

Mistake #3 – Not looking at the vehicle inspection report.