Most Popular New Car Colors!
DuPont Automotive has released it’s annual Color Popularity Report – a study that analyzes color trends in the United States and around the world.
The report found that in 2008 1 in 5 vehicles in North America were white. Black and silver tied for second, each with 17%. Blue, gray, and red had 13%, 12%, and 11% respectively.
Some car buyers take this report in account when purchasing their vehicles. They want to make sure that they choose a popular color now so they don’t limit the number of people who may be interested in their vehicle when they attempt to sell it a few years in the future.
Here is the complete list:
- White – 20%
- Black – 17%
- Silver – 17%
- Blue – 13%
- Gray – 12%
- Red – 11%
- Beige/Brown – 5%
- Green – 3%
- Yellow/Gold – 2%
- Other colors – less than 1%
The Rest of the World?
DuPont found that white and silver are popular in most other countries, as well. Silver is particularly favored in Asia. In fact, 50% of Koreans chose that color, with 32% of Chinese doing so.
White and silver accounted for more than half the cars in India – white with 28%, followed by silver with 27%.
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